Thursday
Sep292011
Building a Scalable Webinar Distribution Strategy
Digital buyers are consuming webinar content with increasingly voracious appetites. These rich media assets are delivering highly engaged and measurable audiences, and yet many webinar strategies are still failing to actualize marketing’s fabled contribution to revenue. Join David Pitta, Sr. Marketing Manager of Demand Generation at BrightTALK, as he lays out his distribution strategy that leverages over 400 live and on-demand webinars across 50 BrightTALK Channels to fuel a global sales team.




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